American Baptist Churches of Pennsylvania and Delaware

Building An Effective Church Facebook Page



  • How effective is your church Facebook page?
  • Is it current or out-of-date?
  • Does it communicate clearly and accurately the life and character of your congregation?
  • What essential content should be included?


If your website is not working for your church, it may actually be working against it. Fair or not, everything about your church’s website reflects on your ministry. If your website is poorly organized, dull, unattractive, outdated or incomplete, it creates the impression that your church also is disorganized, dull, dowdy, out of touch, or unable to communicate the most basic information — and who would want to go to a church like that? Whether your church actually is any of those things is beside the point; it’s the impression you’re making that counts, as the impression affects your church’s ability to attract newcomers through its website.

A recent ABCOPAD Webinar, "Building An Effective Church Facebook Page," examined the following:

an overview of the basic rules of the road

a checklist of essential content

The following resources are available from the ABCOPAD Webinar "Building An Effective Church Facebook page":